About coffee

About Coffee | December 5, 2025
How to choose specialty coffee for an automatic coffee machine
Choosing the right coffee for an automatic coffee machine is still a confusing topic for many. An automatic coffee machine offers a convenient and fast solution used by most households and offices alike. However, the resulting taste depends primarily on what beans you pour into the hopper.
Selecting the right coffee is key if you want to achieve an optimal taste experience. At Goriffee, we roast multiple profiles – from classic espresso blends to light roasts intended for filter. In this article, we will show you how to succeed in choosing whole-bean coffee and what to look out for in order to unlock your machine's full potential.
1. What flavor profile are you looking for?
Technologically, automatic coffee machines handle beans best when they meet specific parameters. You will achieve ideal results with coffees that are:
Medium or dark roasted (medium / full city roast).
With low to medium acidity.
With a flavor profile focused on chocolate, nuts, caramel, or subtle natural sweetness.
If you prefer chocolate and more bitter notes, we recommend reaching for coffees like the Highlander Espresso Blend or Jednoducho káva. These coffees feature a darker roast, a pronounced body, and minimal acidity.
If you prefer a sweetly balanced and smooth taste, choose Brazil Caramelo or the Milkyway Espresso Blend. These are medium roasts, 100% Arabica, making them the ideal choice if you are looking for a milder result without excessive bitterness, while preserving full flavor.
2. Why the roast level is crucial
The roast fundamentally affects extraction in an automatic coffee machine.
Light roast: Usually does not perform optimally in an automatic machine. Due to the short extraction time and lower temperature (compared to a professional manual machine), the result is often sour, watery, and has a thin crema.
Medium roast: A versatile and the safest choice. It provides a good balance of flavor, stability, and reliability for everyday preparation.
Full City roast: Ideal for those who demand a stronger, more bitter espresso flavor with a rich crema.
Dark roast: We do not recommend this roast. The beans are often oily, which can clog the grinder and the internal mechanism of the coffee machine over time.
At Goriffee, we always state the roast level and recommended brewing method directly in the description of our coffees.
3. Recommended origin and composition for automatic machines
Not every coffee-growing region is suitable for automatic preparation. Experience shows that the best results are achieved with:
South and Central America (e.g., Brazil, Colombia, Guatemala): These regions typically feature sweet, chocolaty, and nutty notes that extract well in an automatic machine.
Espresso blends: A combination of different coffees designed for a balance of smoothness and strength. They are suitable for strong espresso, as well as milk drinks like cappuccino or flat white.
At Goriffee, we created the Milkyway blend for this purpose, representing a safe bet for any automatic coffee machine.
4. Qualities of the ideal coffee for your machine
When selecting specialty coffee, look for the following parameters:
Roast date: Coffee should be fresh, but not literally roasted yesterday. Degassing occurs after roasting, so we recommend waiting at least two to three weeks from the roast date before using the beans in an automatic machine.
Flavor profile description: Look for keywords like chocolate, nuts, caramel, and low acidity.
Recommended brewing method: If the packaging or description says "espresso / automatic", you can be sure that the beans are technically suitable for your machine.
5. Recommendations from Goriffee for automatic coffee machines
We have prepared an overview of coffees from our roastery that, based on our tests and experience, are ideal for automatic coffee machines. For regular orders, we also recommend considering our coffee bundles.
Brazil Caramelo Natural
Roast: Medium
Profile: Smooth chocolate, nuts, balance.
Use: Ideal for everyday smooth espresso without sourness.
Milkyway Espresso Blend
Roast: Medium
Profile: Strong body, distinct sweetness, rich crema.
Use: An excellent choice for combining with milk (cappuccino, latte).
Highlander Espresso Blend
Roast: Full City
Profile: Full crema, bittersweet taste, dominant chocolate notes.
Use: For lovers of a strong, more traditional espresso.
Colombia Popayan Reserve Washed
Roast: Medium
Profile: Sweet cocoa, hazelnuts, subtle citrus notes.
Use: For those looking for an interesting yet reliable and consistent character in espresso.
6. Common mistakes to avoid
Even the best specialty coffee can taste bad if you overlook the following factors:
Buying Light Roast coffee: Even though the beans are high quality, the result in an automatic machine will often be flat and sour. Save these coffees for V60 or other filter brewing methods.
Ignoring the intended brew method: If the coffee is not labeled for espresso / automatic machines, it likely will not perform correctly in the machine.
Using old beans: Coffee without a clear roast date or beans that have gone stale from long storage lose their flavor profile, resulting in a dull cup.
Neglecting maintenance: An uncleaned coffee machine is the ultimate quality killer. Built-up coffee oils and old coffee residues will ruin even the freshest batch. Do not forget regular cleaning with dedicated cleaning agents.
Unsuitable water: Water makes up the majority of the beverage's volume. The Specialty Coffee Association (SCA) defines strict water standards, including proper pH and hardness. For optimal taste and a long machine lifespan, we recommend using filtered water. On our blog, you can also read about our water filter tests and water treatment at home.

About coffee | April 25, 2025
Health benefits of coffee and its beneficial substances
Coffee is not just caffeine. A single cup contains a multitude of bioactive substances, many of which have antioxidant, anti-inflammatory, and neuroprotective effects. It is precisely due to this complexity that coffee is now perceived as a beverage with multiple positive health benefits.
✅ 1. Reduced risk of lifestyle diseases
➤ type 2 diabetes, Parkinson's, Alzheimer's, cardiovascular diseases
Regular coffee drinking (2–5 cups per day) is associated with:
a lower risk of type 2 diabetes
a decreased risk of neurodegenerative diseases (Parkinson's, Alzheimer's),
lower mortality from cardiovascular diseases.
✅ 2. Support for mental performance and mood
➤ alertness, focus, mood, depression
Caffeine:
stimulates the central nervous system, enhancing focus, reaction time, and mental alertness,
can help alleviate symptoms of depression and improve mood (via dopamine and serotonin).
✅ 3. Antioxidants and anti-inflammatory effects
Coffee is the largest source of antioxidants in the Western diet, surpassing even fruits and vegetables (source: American Journal of Clinical Nutrition).
🧪 Main health-promoting substances in coffee
1. Caffeine
Improves focus, physical performance, and mood
Boosts metabolism and fat burning
May exert a protective effect on the brain
2. Chlorogenic acids (CGA)
Potent antioxidants
Help regulate blood sugar levels
Have anti-inflammatory and antibacterial properties
3. Diterpenes (cafestol and kahweol)
(especially in unfiltered coffee such as French press or espresso)
Support liver detoxification
May have anti-tumor properties
Note: in larger quantities, they can raise cholesterol levels – especially in unfiltered coffee.
4. Polyphenols
Help reduce inflammation in the body
Protect cells against oxidative stress
May positively impact the gut microbiome
5. Trigonelline
A substance with antibacterial properties
Converts to niacin (vitamin B3) during roasting, supporting metabolism and healthy skin
🔎 Conclusion
Coffee is more than just caffeine. Thanks to its rich content of bioactive compounds, it can serve as a daily dose of natural disease prevention when enjoyed in moderation.
The recommended daily caffeine intake according to the Mayo Clinic is up to 400 mg per day (approximately 3–5 cups of coffee).

About coffee | April 25, 2025
How caffeine works – and why it ruins your sleep
Coffee gives us a kick in the morning, rescues us throughout the day, and is often an enjoyable ritual. But what actually happens in the body when we have an espresso? And why does coffee sometimes fail to "hit" us – or on the contrary, keep us from falling asleep until two in the morning?
Adenosine: the silent hero (or villain) of fatigue
During the day, the brain produces a substance called adenosine. The more of it there is, the more tired we feel – it is a natural biological signal that the body needs to rest.
In this story, caffeine acts like an actor pretending to be adenosine. It binds to its place in the brain (the so-called adenosine receptors) without activating them. By doing so, it effectively blocks the fatigue signal – leaving us feeling fresh and alert.
The issue is that adenosine does not disappear in the meantime. It keeps accumulating. And when caffeine wears off after a few hours (its half-life is approx. 5–7 hours), all that accumulated adenosine comes crashing down on us – and sudden fatigue sets in. That is why we often feel exhausted later after having coffee, rather than immediately.
Why coffee disrupts sleep (even if you drink it "only" in the afternoon)
In the book Why We Sleep, neuroscientist Matthew Walker points out that caffeine has a very long reach. Even if you have your last coffee at 15:00, half of the dose may still be active in your body at 22:00.
This does not mean you will not fall asleep – but your sleep will be lighter and deep sleep, which is critical for recovery, memory, and immunity, will be disrupted. Often we do not even realize it – we simply wake up more tired in the morning, reach for another coffee... and the cycle continues.
Tips for mindful coffee drinking
⏰ Time your caffeine: Ideally, have your last coffee 6–8 hours before bed.
☕ Choose a smaller dose: Sometimes a single espresso is enough instead of a double.
🌱 Try decaf coffee in the afternoon – you will enjoy the taste without affecting your sleep.
🧠 Mind the effect: Listen to your body – do you really feel better after coffee, or is it just a habit?

About coffee | April 9, 2025
Caffeine and its benefits: More than just a morning kick
Caffeine – a morning ritual for some, fuel for the whole day for others. But beyond the well-known alerting effect, it also brings several proven health benefits confirmed by reputable institutions such as the Mayo Clinic, Harvard Medical School, or the European Food Safety Authority (EFSA). Let's take a look at why caffeine is not just a "bad habit," but can also be an ally to your well-being and health.
1. Increases alertness and focus
Caffeine stimulates the central nervous system, leading to improved attention, reaction time, and mental performance. Even doses around 40–75 mg (i.e. one espresso) can have a noticeable effect.
📚 The Mayo Clinic confirms that moderate caffeine consumption can help combat fatigue, especially for short-term performance or the need to stay focused.
2. Supports long-term cognitive health
Several studies suggest that regular caffeine intake may be linked to a lower risk of Alzheimer's and Parkinson's disease. Caffeine may have neuroprotective effects and reduce brain inflammation.
📑 Harvard Health Publishing states that consuming 1–2 cups of coffee daily is associated with better mental health in older age.
3. Supports heart health (yes, really)
While excessive caffeine intake may temporarily increase blood pressure in some individuals, several studies indicate that moderate coffee consumption (3–5 cups per day) may be associated with a lower risk of cardiovascular disease.
📊 In an analysis, the European Society of Cardiology confirmed that coffee consumers had lower cardiovascular mortality rates than non-drinkers.
4. Enhances physical performance
Caffeine raises adrenaline levels and stimulates the release of fatty acids from adipose tissue. This means more energy for muscles and greater endurance. That is why it is commonly found in pre-workout supplements.
🏋️♂️ The EFSA recognizes that caffeine improves endurance performance and reduces perceived exertion.
5. May lower the risk of type 2 diabetes
According to research, regular coffee consumption (both caffeinated and decaffeinated) has a protective effect against the onset of type 2 diabetes. This is believed to be due to the combination of antioxidants and effects on glucose metabolism.
📖 Harvard School of Public Health reports that each additional daily cup of coffee may lower the risk of type 2 diabetes by 6–8%.
So – how much caffeine is "just right"?
According to the Mayo Clinic, a safe daily intake for most healthy adults is up to 400 mg of caffeine – corresponding to approx. 3–4 cups of filter coffee or 4–5 espressos. However, individual tolerance is key – some need very little, others more.
Conclusion: Caffeine – in moderation, but with pleasure
Caffeine is definitely not just "good for waking up". It exerts tangible positive effects on the brain, heart, metabolism, and athletic performance. As with everything, balance is key. High-quality coffee, a mindful approach, and listening to your own body make the best combination.

About Coffee | March 10, 2025
Win a half-year Goriffee coffee subscription!
Do you love the aroma of freshly roasted coffee? Do you want to enjoy a delicious espresso or filter brew every single day? Now you have a unique opportunity to win a six-month coffee subscription from the Goriffee roastery!
How to participate:
Fill out the competition form below
Answer 3 simple questions:
Enter your contact and delivery details.
And you're in the draw! The competition runs until Sunday, March 16 at 23:59. Each person may participate only once. On Monday, March 17, we will draw one lucky winner who will receive a free six-month Goriffee coffee subscription. We will announce the winner on our social media and on this subpage.
Winner of the six-month Goriffee coffee subscription competition
Nearly 2 000 of you participated! Thank you all for participating and showing interest. There can only be one winner.
We have drawn Kristína Č. from Banská Bystrica. Warm congratulations! We trust our coffee will bring you joy over the next 6 months. We have already contacted the winner.
Didn't win? Never mind, a small gift will be waiting in your email inbox to thank you for entering our competition.

About Coffee | 24 September 2024
How does caffeine work?
Can you imagine a morning without a cup of coffee? Caffeine is one of the most popular stimulants in the world. But how does it actually work, where did it come from, and what does it do in our bodies?
What is caffeine, exactly?
Caffeine is a natural substance found in plants such as coffee beans, tea leaves, cocoa beans, and guarana. In plants, caffeine acts as a natural insecticide protecting the plant against pests. For humans, however, caffeine is a central nervous system stimulant that can enhance alertness and focus.
Caffeine affects our brain by blocking the actions of adenosine, a neurotransmitter that causes feelings of fatigue. The result is increased alertness and a surge of energy.
In addition to blocking adenosine, caffeine also stimulates adrenaline production. This prepares the body to respond to stressful situations – it increases heart rate, improves blood flow to muscles, and increases the release of glucose into the bloodstream, supplying the body with quick energy.
By blocking adenosine, caffeine also indirectly increases dopamine activity, which is responsible for mood enhancement.
How long does it last?
The half-life of caffeine—the time it takes for half of the ingested amount to be eliminated from the body—is approximately 4 to 6 hours. This means that the effects of a cup of coffee can persist for several hours after consumption. However, in individuals who are more sensitive to caffeine, these effects may be more intense and longer-lasting.
How did it all begin?
According to legend, the effects of coffee were discovered in the 9th century by an Ethiopian goat herder who noticed that his goats became exceptionally energetic after eating coffee cherries. Can you believe it? Goats :D
It wasn't until the 15th century that coffee began to be cultivated in Yemen, spreading across the Arabian Peninsula. It reached Europe only in the 16th century via merchants and diplomats, with one of the first European coffee houses opening in Venice.
The consumption of coffee, tea, and chocolate grew steadily, with coffee becoming one of the most actively traded commodities in the world. In the 20th and 21th centuries, caffeine also began to be added to various energy drinks and dietary supplements, extending its use beyond traditional beverages, and today it remains one of the most widely consumed psychoactive substances globally.
What are the benefits of caffeine?
1. Alertness and wakefulness
2. Physical performance
3. Improved mood
4. Better memory
5. Boosted metabolism
6. Reduced risk of certain diseases
7. Antioxidants
And last but not least, time spent over a great cup of coffee with friends contributes to overall mental and emotional wellbeing.
Naturally, caffeine can also have adverse effects. It is not recommended for individuals suffering from anxiety, insomnia, or high blood pressure, nor is it advised for pregnant women. High doses of caffeine can also excessively speed up digestion and cause discomfort.
What if caffeine doesn't agree with you?
Drinking decaffeinated coffee is an excellent choice for those looking to limit caffeine intake while still enjoying the flavor of coffee. Although there may be subtle differences in taste, modern decaffeination methods strive to preserve as much of the original flavor profile as possible.

About coffee | 8 August 2022
How to brew coffee at home: Cold brew
For several summer seasons now, it has enjoyed immense popularity on café terraces, yet preparing it at home and enjoying it from the comfort of your balcony is just as effortless. Every lover of good espresso is familiar with cold brew in the summer—especially when temperatures climb toward thirty-five degrees and an icy alternative is essential. Discover more about this beverage and try preparing it in your own kitchen using our straightforward recipe.
Where does cold brew originate?
It might seem as though cold brew took over seasonal beverage menus only a few years ago. However, its origins trace back centuries and are linked to tea leaves. As early as the sixteenth century, the method of brewing tea using cold water dripping became established in Japan. Later, in Kyoto, this evolved into a method for cold-dripping coffee as well, giving rise to the very first cold brew. Today, we would refer to it as a cold drip, though the path to strict technological distinctions took another four centuries until steeping became the most widespread method of preparing cold coffee.
Slow and cold
Two critical factors play a key role in preparing cold brew: water temperature and steeping duration. To ensure the cold brew is genuinely refreshing, coarsely ground coffee is infused with cold filtered water and left to steep for 12 – 24 hours. If there is ever a case where more is truly more, this is it. The longer the coffee is allowed to steep, the more intense the flavor profile delivered to your cup. The steeping vessel offers ample room for experimentation, so do not hesitate to adjust extraction times and discover your ideal brew ratio.
We recommend starting with a ratio of 1:10. The chemistry between the beans and water will take care of the rest. Thanks to the extended cold extraction, you will enjoy a beverage on your balcony featuring a robust body, rich chocolate notes, and a delightful fruity sweetness. And do you know what certainly will not be missing from your glass? A potent dose of caffeine. Caffeine extracts exceptionally well during extended steeping, making cold brew a remarkably strong coffee drink.
Equipment needed for home preparation:
French press, kitchen scale, 1 liter of cold filtered water, 100 grams of freshly ground coffee (coarse grind)
Instructions:
Step 1: Grind the coffee coarsely, selecting a grind coarser than for a standard French press. Step 2: Place the French press on the scale and add 100 g of ground coffee. Step 3: Pour 1 liter of cold filtered water into the French press and stir thoroughly. Step 4: Cover from the top. Step 5: Allow to steep in a cool, dark place for at least 12 hours. Step 6: Once the chosen time has elapsed, filter the coffee. Step 7: Serve over ice cubes.
Our tip: Add tonic water and a slice of your favorite citrus fruit.
Try crafting the perfect Cold brew using our coffee

About Coffee | March 15, 2022
5 most common mistakes of a home coffee drinker
How can you prepare a truly delicious cup of coffee at home? In reality, it is remarkably simple, and the good news is that it does not require purchasing an espresso machine costing thousands of euros. You simply need to avoid these five most common mistakes, at least one of which is made by most home coffee enthusiasts. So, how many of them have you been making?
1. Believing that if it isn't espresso, it isn't coffee!
A quick reality check to start—if you want to recreate coffee-shop quality espresso at home using Specialty coffee (from Goriffee, of course), it requires a substantial investment of money, effort, and precision. Espresso is a beverage developed in café environments to serve large volumes of customers as quickly as possible (hence the name). Consequently, high-quality home espresso machines start in the hundreds of euros—not including the grinder…
The solution? Try brewing filter coffee. A dripper like the Hario V60 costs very little, paper filters are equally affordable, and while additional gear helps refine your cup, it is by no means mandatory. In return, you will unlock the wonderful world of specialty coffees, offering flavor profiles that are far more difficult to extract from a domestic espresso machine. Not to mention, savoring 200 ml of brewed coffee in the morning is often a far more pleasant ritual than downing a quick espresso shot.
2. Not owning a coffee grinder at home
If you want to elevate your home coffee brewing to the next level, you have many options, but few will make as significant an impact as investing in a coffee grinder. Coffee oxidizes in the presence of oxygen, and once ground, many volatile aromatic compounds dissipate within 20 minutes. For this reason, we recommend grinding coffee immediately before brewing—a factor that cannot be replicated by vacuum packaging. Nothing surpasses freshly ground coffee.
While much could be written about choosing a grinder (and we certainly will in the future), for now, it is enough to know that a quality manual grinder can be found for under 50 euros. If you need guidance, feel free to reach out to us; we are always happy to help.
3. Using a scale only for baking
Imagine preparing a truly perfect cup of coffee one morning—flawlessly balanced and utterly delicious. Then, you realize you cannot replicate it because you measured the coffee and water purely by eye.
A kitchen scale brings consistency to your coffee preparation and allows you to repeat proven ratios or intentionally adjust brewing variables. This is the only reliable way to systematically craft coffee tailored precisely to your preferences.
4. Overlooking the importance of water quality
Water constitutes over 98% of every single cup of coffee. While this may not seem surprising upon reflection, it is a factor most home brewers overlook.
The chemistry and mineral composition of brewing water can be complex, but simply put: the harder your tap water, the less capable it is of extracting desirable flavors from the coffee. The simplest step you can take toward a better cup is discovering the water hardness in your area and acting accordingly. Options include using suitable bottled water or investing in a water filter jug.
5. Not purchasing freshly roasted coffee
Lastly, we address the single most crucial mistake—if you were to avoid only one, make it this one. We have already dedicated an entire article to coffee freshness (you can find it directly HERE), so in short: coffee is an organic product, and its freshness (the time elapsed since roasting) is the most critical factor influencing flavor. The solution is straightforward—simply order your coffee from the Goriffee online shop, and you are guaranteed freshly roasted coffee delivered straight to your door, ready to brew the most delicious cups of your favorite drink.

About Coffee | February 16, 2022
5 myths about coffee that you thought were true
Very few people genuinely dislike coffee. While we respect their preference, we can hardly comprehend it! It comes as no surprise that a beverage with such an immense global following has accumulated numerous myths and misconceptions—beliefs accepted as fact that few ever bother to verify.
Let us examine the most common coffee myths that simply do not hold true. A quick note before we begin: we have saved the most widespread coffee myth for the very end.
Light roast coffee contains more caffeine than dark roast coffee
This is incorrect. The theory behind this claim suggests that caffeine evaporates during roasting, meaning the longer a coffee is roasted, the less caffeine remains. While this sounds plausible, it is factually inaccurate. Caffeine content remains virtually unchanged during the roasting process, meaning light roasts contain approximately the same amount of caffeine as dark roasts made from the same green beans.
Afternoon coffee disrupts your sleep
This is not entirely true, though it depends on several factors. Caffeine is known to absorb rapidly—notice how quickly you feel energized in the morning, often after just a few sips. Consequently, caffeine is metabolized and cleared from the bloodstream relatively quickly. While metabolism varies genetically, for most individuals, the process takes between three and seven hours. If you enjoy your last cup around three or four in the afternoon, it will not affect your sleep unless you retire particularly early.
Drinking more than one cup of coffee a day is unhealthy
This is false—fortunately! When consuming coffee, factors like added sugar and milk certainly influence dietary recommendations. However, when evaluating black coffee without additives, caffeine intake is the primary metric to monitor. The recommended daily caffeine intake that should not be exceeded over the long term is 300 mg. For reference, a single espresso contains an average of 63 mg of caffeine, while 250 ml of filter coffee contains approximately 115 mg.
Coffee helps you sober up
This is not true—as convenient as it might seem. Despite frequent depictions in films and popular culture where an intoxicated person is given coffee to sober up quickly, research confirms that neither coffee nor caffeine accelerates alcohol metabolism. The alertness provided by caffeine may give an intoxicated person the false impression of sobriety, creating a potentially hazardous illusion.
Coffee causes dehydration
This is a misconception. While coffee does exert a mild diuretic effect, it supplies significantly more fluid than the body excretes as a result. Despite the prevalence of this myth, scientific studies consistently disprove it. In theory, one could maintain hydration through coffee alone, though we certainly advise against relying on it as your sole fluid source.
Regardless of the coffee myths you may have encountered, the standard rule applies: choose high-quality, freshly roasted coffee and enjoy it in moderation. Most importantly—never let anything diminish your enjoyment of a great cup of coffee.

About Coffee | January 3, 2022
Why should you always check the coffee roasting date?
When buying groceries, we are usually interested in their production date or at least their expiration date. When buying coffee, however, very few people pay attention to the roasting date (which can be considered the "production date"). In the following lines, we will explain why it is important to pay attention to this parameter. But let us share one small detail right at the beginning – it is not just because of the wonderful aroma of freshly roasted coffee. :-)
Coffee is a food product, and with food, freshness matters
Well, yes, looking at roasted beans, we sometimes forget this, but the fact is that coffee is a food product. And not just any food product. Every bag you open at home is the result of a long processing journey (which we will talk more about another time), with the penultimate step (before grinding) being the roasting of green beans. Green coffee can be stored (relatively) long without affecting its quality. However, as soon as it is roasted, the "race against time" begins.
Too fresh, too old? Both are possible!
When checking the roast date, it is important to remember that coffee can also be too fresh. The general rule of thumb is that freshly roasted coffee needs at least seven days to complete the degassing process, during which carbon dioxide is released from the beans. While harmless to your health, this gas can negatively affect extraction and therefore the taste of the coffee. It is nothing terrible, but if you want to enjoy coffee at its full potential, it is advisable to wait a few days.
Of course, life is not simple and coffee is a food product (remember?), so there is also the possibility that the coffee was roasted too long ago and is past its prime. This does not necessarily mean you have to throw it away, but keep in mind that the distinct flavor nuances may have faded, while less desirable tastes (such as bitterness) might have come forward. It is entirely up to you whether you decide such coffee belongs only in the compost, or accept that not every cup needs to be perfect.
When is coffee too old, and what can you do about it?
A seemingly simple question does not have a straightforward answer. Many factors come into play, ranging from the coffee variety and roasting method to storage conditions. Generally speaking, most coffees are at their best between the 7th and 21st day after the roast date. After that, the flavor profile gradually begins to change and degrade. However, it is important to note that this certainly does not apply to all coffees, and there are many instances where coffee tastes wonderful even later. But as a golden rule, with coffee older than 30 days from the roast date, you should expect that it is likely past its peak. And you should definitely consume it within six months of roasting at the latest.
And what can you do about it? It is simple! Do not order too much coffee at once. It is much better to place regular orders roughly once a month based on your consumption. Alternatively, take advantage of our coffee subscription, which relieves you of the hassle of constantly reordering and ensures you will always have fresh coffee that tastes fantastic.

About coffee | 4 October 2021
How to properly store coffee to get the most out of it?
Do you know that wonderful feeling when you open a bag of freshly roasted coffee from your favorite roastery (Goriffee, of course!) and are greeted by that amazing aroma carrying the promise of delicious sips that will accompany you every morning, energize you at noon, or brighten your afternoon?
Of course you do, otherwise we wouldn't be meeting on this page! :-) But how should you store coffee so you can enjoy its perfect aroma and taste for as long as possible? Simply follow these tips:
An airtight, opaque container is essential
Coffee is a food product, which is why freshness is truly crucial. It is affected by the so-called 4 factors:
Air + Moisture + Too much light + High temperature
Well... okay, we used a little mnemonic help here, but that doesn't change the fact that these exact four factors determine how long your coffee will stay fresh.
The most important thing is to ensure that the coffee beans have minimal contact with air, which causes coffee to oxidize. Therefore, get an airtight container to protect it. Ideally, one from which air can also be vacuumed out (i.e., a vacuum container).
And while you're choosing one, definitely pick an opaque, dark container to protect it from light as well. Yes, we love how coffee beans look too, but unfortunately, transparent storage containers are truly unsuitable. Such an airtight, dark container will also prevent moisture from getting inside, covering three out of the four factors.
And what about temperature? It is truly sufficient to avoid storing coffee near heat sources such as a stove, oven, and the like. Similarly, a shelf exposed to sunlight for most of the day is not ideal. A dark, cool place with a stable temperature is optimal.
Buy coffee regularly in smaller batches
The simplest way to always have fresh coffee? Buy it regularly in smaller batches that you can comfortably consume within a reasonable time. In an ideal world, you would buy coffee roughly every two weeks, but having your supply last for a month is completely fine.
Our coffee subscription is perfect for precisely these cases, ensuring you can always rely on having fresh coffee at home! The key is always checking the roasting date when purchasing. You could buy coffee every week, but if it is not freshly roasted, it won't be of much help.
Freezing coffee – a good idea?
Freezing coffee as a long-term storage method is a topic that divides the coffee community, but generally, this storage method can also be considered. However, several points must be followed. First of all, divide the coffee into approximately weekly portions so that you do not have to repeatedly take it out and return it to the freezer. This prevents moisture from condensing on the coffee, which would subsequently freeze and ruin the coffee beans.
Remember that coffee absorbs odors. Therefore, always place it in the freezer in an airtight bag. If you have the option, vacuum sealing is ideal.
If you want to use coffee from the freezer, take it out at least a few hours prior to use. This allows it to reach room temperature while managing the aforementioned condensation.
And that's all. Simply put – buy an amount of coffee appropriate for your consumption and store it in an opaque, airtight container in a dark, cool place with a stable temperature. This way, you can enjoy it for the longest possible time without any loss of quality.

About coffee | 25 August 2021
Specialty coffee: everything you wanted to know about it, but had no one to ask
If you have even a passing interest in coffee, you have certainly come across the term "specialty coffee". But what lies behind this term, and what is the difference between specialty coffee and regular coffee?
What is specialty coffee?
As is often the case, the answer can be both simple and complex, but for the average person, there is no need to delve into unnecessary details. We can therefore state that specialty coffee is coffee that, in its green state, has virtually no defects, contains no unripe beans, features an adequate bean size, has been processed correctly, and, once roasted and brewed, exhibits no unpleasant taints or aromas.
A more technical definition states that specialty coffee is defined as coffee that has scored at least 80 points (out of one hundred) in a cupping evaluation according to the standardized SCA (Specialty Coffee Association) test, which must be conducted by a certified professional known as a Q Grader.
What does the customer gain from drinking specialty coffee?
First and foremost, quality. Statistically, only approximately 10% of all coffee grown worldwide meets the criteria for specialty coffee. Thus, if you have opted for specialty coffee, you are drinking higher quality coffee than 90% of other people.
Quality is accompanied by numerous other benefits. In the case of specialty coffee, one key aspect is traceability of origin. Every specialty coffee specifies the variety, the processing method, and—if handled by a quality roastery—the packaging will always feature the roast profile and roasting date.
All of this serves not only as a guarantee of quality that can often be traced back to the specific farmer who grew your coffee, but also allows you to explore various varieties, processing methods, and roast profiles to discover what best suits your palate. Or conversely – to continuously discover something new.
Quality coffee requires a quality roastery
As mentioned earlier, specialty coffee is evaluated not only in its green state, but also after roasting. And it is the roasting process that often defines the customer's overall coffee experience. Even the finest green coffee in the world can be turned by improper roasting into "charcoal", where all flavor nuances are lost, leaving behind only harshness, bitterness, and a brew that can only be consumed with generous amounts of sugar and milk—not to mention the complete absence of health benefits.
On the other hand, a skilled roaster can maximize the potential of high-grade specialty coffee and reveal flavor nuances that would be hard to find in any other food. Properly roasted specialty coffee respects the inherent flavors of the variety and processing method, while also taking into account the specific brewing method and highlighting the unique strengths of that particular coffee.
This is why the world of specialty coffee is endlessly diverse, offering a new adventure in every cup. Embarking on a journey to taste the world's finest coffees has never been easier. You are just one click away.
